Corporate and Community Projects

Here at Nickelodeon, we take our role as a leader in the kids' entertainment industry to heart.

As part of our commitment to kids, we support a variety of partners and initiatives that empower young people and help us, as a company, better understand them. Nickelodeon is committed to working in partnership with parents and caregivers for the health and wellbeing of their children. Nickelodeon has no political agenda. At the end of the day, we know that what's good for kids is good for business.

Since 2007 Nickelodeon has supported two key areas important to Australian kids and their families - health and wellness and the environment. Working in partnership with specialist organisations such as The NSW Department of Education Premier's Sporting Challenge, The Royal Lifesaving Association of Australia, Diabetes Australia, UNICEF Australia, NAPCAN, WWF Earth Hour and Planet Ark, Nickelodeon aims to influence, inspire and help kids to make a difference in their world.

 

Nickelodeon Best Practices

Nickelodeon has long been responsible for the long-form production and broadcast of programs which encourage smart nutrition decisions and active lifestyles for children.

Titles include Logie, Emmy and ASTRA Award nominated and winning programming - Nickelodeon's Australian Kids' Choice Awards, Camp Orange, SARVO, The Upside Down Show, Nick Jr.'s Ollie, Cooking for Kids with Luis, Gardening for Kids with Madi, Blue Water High, Lazy Town, and Hi 5.

Nickelodeon has also supported:

  • The Australian Association of National Advertisers (AANA) - 'Eat Well, Play Well, Live Well' campaign
  • The 'Jo Lively' campaign on air endorsing the key message for 6-12 year olds to lead healthy and balanced lifestyles. The campaign represented the industry's commitment and observance to the AANA Code for Advertising to Children.

In addition, Nickelodeon Australia commits financial investment and airtime to creating innovative short-form productions in support of health and wellness messaging. Examples of our productions include; Nicktrition, 101 Ways to Play (part of Nickelodeon's Let's Just Play project), Inside Eddie Johnson, Sugar Crash, Healthy Woman, Your Ball Needs You, Play It, Kids Playing Soccer, Fat Files, FitBoy, Dance Along, On Your Mark and Silly Yoga.

 

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